A New Chapter For Live Entertainment in Fargo
Welcome to UP District Festival Field, a testament to Jade Presents’ enduring mission to enrich our community through exceptional live events. Located at the heart of Fargo at 1329 5th Ave N, this expansive outdoor venue is designed to meet the flourishing demand for outdoor entertainment, offering a suite of amenities tailored for comfort and enjoyment. Our venue features versatile concession stands, a welcoming grassy expanse, the option for guests to bring folding chairs and blankets, and spaces for social gatherings before and after each event.
Our Mission and Vision
Rooted in the belief that exceptional live events have the power to enrich communities, UP District Festival Field aims to set the stage for unforgettable experiences. This initiative is a collaboration embodying our commitment to sustainability, inclusivity, and family-friendly entertainment. Echoing Jade Presents’ legacy of producing over 150 events annually across varied venues, including Bluestem Amphitheater, Fargo Theatre, Sanctuary Events Center, The Hall at Fargo Brewing, UP District Festival Field is poised to become a vibrant hub for music, art, and community engagement, hosting a curated lineup of local, regional, and national acts.
Empowering Our Community Through Events
Jade Presents, founded in 1990 by Jade Nielsen, has evolved from a passion project into a cornerstone of the FMWF entertainment scene. Known for producing landmark events, we continue to innovate and inspire. Our unique position within the FMWF community enables us to craft experiences that resonate deeply with audiences, supported by a team passionately dedicated to our mission.
Stay Connected
Stay connected with us by following on socials or joining the Email & Text Club. There, you can find the latest event updates and information on how you can join in the celebration of music, art, and community at UP District Festival Field. Together, let’s make every moment unforgettable.
Have a Question on Logistics?
If you’re looking for approved parking, permitted items, or other venue questions, feel free to visit our Before You Go page or our FAQs.